Not your average workshop *
Not your average workshop *
Bad Ideas Workshops
90-minute Strategic Reset
Developed at Google to help high-pressure product teams trash perfectionism and restore momentum. Engineered for Design, Engineering, and Product partners to move from "stuck" to shipping—together.
TRUSTED BY
& more
“Your process
actually works.”
-UX Director @ Google
Overview
Our workshop bypasses corporate "theater" and use zero-stakes play to unblock the friction points that lead to stalled innovation and team attrition.
Who needs a reset?
For Enterprise & Big Tech: You’re shipping at scale but hitting the "perfectionism trap." We help your XFN teams restore psychological safety and bypass the "polite friction" that stalls innovation.
For Mid-Size & Growing Teams: You're scaling fast and the original creative spark is thinning. We help you build a durable culture of play that protects your team from burnout as you grow.
For Scrappy Startups & Agencies: You don't have time to be "precious." We provide a zero-stakes intervention to help you trade "over-thinking" for immediate velocity.
Workshop includes:
Expert Facilitation: Led by Google UX Leads
Enterprise Scaling: Exercises tailored for team dynamics
The Bad Ideas Digital Toolkit: Artifacts to use in team brainstorms
What to expect
01
Origin & Science
The “why” behind the burnout
02
Reflection
Identify what creates flow and what blocks it
03
Embrace absurdity
Innovate with the Bad Ideas Card Game
04
Make messy magic
Flip “terrible” ideas into genius ones
05
The Handover
Walk away with the Bad Ideas Toolkit to keep the magic alive.
Why “Bad” ideas?
Because perfectionism kills imagination.
The best breakthroughs don't come from working harder; they come from thinking differently. Let's give your team the permission they need to be brilliant again.
Benefits
Trash creative block
Reduce Stress
Connect & build trust
Outcomes
Bias for Action: Move from ideation to execution faster.
Radical Alignment: Rebuilt trust across partners (including Design, Eng, and PM)
Mental Unblocking: A practical toolkit to maintain creative flow under pressure.
Psychological Safety: A team culture where the "weird" idea is shared first, leading to the breakthrough the competition missed.
“It was refreshing to work without the pressure of perfection, and I walked away not just with a new toolkit, but with a stronger connection to the team.”
— Interaction Designer @ Google